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Swag Valance's avatar

Re: “What if disruption isn’t the challenge, but the chance?”, it feels like strategic consulting is experiencing its own terminology race condition. Much as dating trends get a weekly new phrase and, apparently, vacations are now "micro-retirements".

We had VUCA, but not content we now have NAVI but also:

-BANI: https://stephangrabmeier.de/bani-versus-vuca/

-RUPT https://www.ccl.org/articles/leading-effectively-articles/navigating-disruption-vuca-alternative/

-TUNA: https://www.forbes.com/sites/adamgordon/2016/04/06/oxford/

I'm not clear on the purpose of all of these other than either a perceived need for a shock & awe campaign or just plain old boredom. VUCA still covers complex adaptive systems in my book and all their interconnectedness. The environment is the same, just matured.

A better target for replacement would be a term like "moonshots", though not to diminish the achievement. When JFK said we'd go to the moon at Rice University on September 12, 1962, we knew precisely where the moon would be within centimeters at the time of Apollo 11's landing at 20:17:40 UTC on July 20, 1969.

The difference with complex adaptive systems is more like the moon changing course because it sensed we were coming... and it swung several meteors in Apollo 11's path.

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jabster's avatar

Thinking about the Hertz story, businesses jump the shark when they put the onus of loss prevention on the honest customer. A good rule of thumb is to never put the burden of LP on the honest customer. Even honest customers know that very little of shrinkage costs can be passed on to the consumer if the market is the least bit competitive.

Oddly, of all companies, I see Ticketmaster going in the opposite direction. Long reviled due to their "convenience charges" appearing to be just a mere "rake" or "vig" on ticket purchases, they are now offering a better CX and added value for what they charge, such as a reliable resale platform, easy selection of seats, reminders to buy tickets, seat-views of the stage and the like, etc. Sure beats camping out outside the record store or the department store!

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