The genius in Wardley's work is plotting along axes of proximity to the customer and commodification of the technology and stacking up your value chain against that. I've been playing my hand at Wardley Maps for over a decade, and I still feel like I am always missing something.
The key to remember is that the mental exercise that goes into the mapping, and moving pieces around in the value chain, is going to produce far more strategy than 95% of your competition out there.
The genius in Wardley's work is plotting along axes of proximity to the customer and commodification of the technology and stacking up your value chain against that. I've been playing my hand at Wardley Maps for over a decade, and I still feel like I am always missing something.
The key to remember is that the mental exercise that goes into the mapping, and moving pieces around in the value chain, is going to produce far more strategy than 95% of your competition out there.