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Swag Valance's avatar

I like your examination here. I have a few extra wrinkles that come to mind...

* Index Funds: a good comparison, except that the financials generally make them a better performing product over actively managed funds with heavy management fees. The psychology of thinking the average person beats the market average is key here.

* Alexa: "detergent, dog food, printer ink, the maybe 60% of your cart that’s pure habit" clearly aren't self-expression. Bounty paper towels, Medicube Zero Pore Pads, and Amazon Basics Printer Paper are also some of their most popular products and would seem lazy-Alexa-ready. There needs to be some soul-searching why, and it may have something in common why smart refrigerators that order your food for you have never taken off.

* Navigation: there is a bit of a rebellion against app drivers in favor of cabs, particularly as the former don't know the neighborhoods nor the traffic patterns of the places they serve -- often because they arrive untrained from much further away. Navigating London by Waze or Google Maps is very different from Chicago.

* Spotify deciding what you hear next: This very thing tanked my use of their service. My 2023 "Spotify Wrapped" top song and artist were both things I had never ever heard of. It's not just that Spotify got enshittified, it's that I deduced they must have autoplayed songs that Spotify wanted me to listen to (lower licensing fees, etc.?) rather than anything I recognized or wanted when my streams reached the end of selected album, etc. Spotify wanted me to be a listener that I wasn't.

That last one, the Spotify example, I think would be agentic commerce's Achilles heel. Living outside the U.S. for eight years, I am mixed with both amazement and horror that being able to purchase anything at any time in America is still considered a legitimate challenge. "Convenience" is easily the nation's most devout religion.

But if the agent starts buying things because it's the customer it wants me to be instead of the customer I actually am, then there is tremendous risk. As with Spotify, unlike Alexa, they don't even have to own the store for this to happen.

Pascal Finette's avatar

Love those points my friend! I largely agree - certainly with Spotify. Yet, I know so many people who happily listen to whatever Spotify serves up… Maybe you and I care too much about music.

And yes – as someone who lived in London, I find London particularly challenging to navigate (and hence the reason why a good, old black cab is still such a better experience… Plus, the actual black cabs are actually rather well designed cars for what they are for, rather than a Prius). But I also find this a specific challenge to London - much less so in Berlin for example… :)